The Pro-Meat Institute is an organization founded by ranchers supported by “Steak Houses Association of the State of São Paulo”, was established in 2005 in order to disseminate massive meat consumption.

www.procarne.org.br

Nearly a day after the information about the invasion had begun to circulate in electronic communities related to vegetarianism and animal rights, the website of the Institute Pro-Meat remains strong in the air showing images of animals being slaughtered and indicating research linking meat consumption to cancer.

The banners displayed on website, recommend that the consumption of meat even for the treatment of diseases, now contrasting with phrases like "Beef: you pay with your health and we were with your money! Our motto is: the more alienation, better!”.

See the full news published in Folha Online:
http://www1.folha.uol.com.br/folha/informatica/ult124u360054.shtml

Important: The VEDDAS claims not to have had any part in that action. We're just spreading the news that reached us via comments posted on Orkut communities. The disclosure of this fact is merely informative.

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